Beauty
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She Keeps Dreaming. She Keeps Building — Afradh of Ayoon Brooklyn
Meet Afradh Althaibani, Yemeni-born founder of Ayoon Brooklyn: a destination store, a community space, and OSAY’s exclusive Brooklyn home for the Coastal Clay edit.

On Gathering: The First OSAY Community Evening
OSAY’s first community evening: an olive oil tasting at Ayoon Brooklyn led by sommelier Soraya Hosni. Aroma, bitterness, astringency, and what makes a great oil truly great.


New York, I Love You — And You Are Where We Began
Kenza Fourati’s essay from Vogue Arabia on how OSAY was born in New York: parallel lives, a reunion at L’Alliance Française, and a city that asks you to build your own belonging.

On Being in the Right Room
OSAY co-founder Kenza on her conversation with Mikey Hanna for Afikra: why OSAY exists, why the people at the bench are the designers, and why Tunisia’s artisanal tradition deserves to be named.

L’Odaïtès: Three Sisters, A Family’s Wisdom
The story of L’Odaïtès: three sisters, a grandmother’s Mediterranean apothecary recipes, and the skincare line OSAY co-founder Simone won’t live without.



