Latest
She Keeps Dreaming. She Keeps Building — Afradh of Ayoon Brooklyn
Meet Afradh Althaibani, Yemeni-born founder of Ayoon Brooklyn: a destination store, a community space, and OSAY’s exclusive Brooklyn home for the Coastal Clay edit.
On Gathering: The First OSAY Community Evening
OSAY’s first community evening: an olive oil tasting at Ayoon Brooklyn led by sommelier Soraya Hosni. Aroma, bitterness, astringency, and what makes a great oil truly great.
Muses Stories
Empowering Voices
Merhan Keller is an Egyptian-born trailblazer, model and activist, advocating for justice, women’s rights, and comfortable shoes
Dora Ennafaa
Social Media and Digital Content Strategist at Universal Pictures International Entertainment
Visual Diary
Tunis
An OSAY visual diary in Tunis. Photography by Joanna Ben Souissi, with muse Wafe Hajji at the Dar Ben Gacem Hotel in the heart of the medina.
Dumbo
An OSAY visual diary in Dumbo, Brooklyn. Photographed by Asia Pulko, with muse Kenza Fourati against the brick and bridge of New York’s waterfront.
NYC
An OSAY visual diary in New York City. Photography by Mike Kobal, jewelry by Shahlakarimi, outerwear by Bernardo, with muse Kenza Fourati.
